Video: Brandon Semenuk – Inertia

There’s not much to say when Brandon Semenuk puts out a new cut with his partner-in-crime, Rupert Walker. So here’s what we’ll say: from the riding to the editing, you’re seeing Semenuk as the master architect of his own aura. Just as he pilots his bike, he coordinates all aspects of his projects ensuring everything comes correct off the factory floor. That’s why you already know the product is worthy of a replay before you even hit play for the first time.

If you’re like us, Semenuk’s riding usually opens the door for some questions — questions like “What…how?” There aren’t usually accessible answers to those questions, but then, of course, there are some simpler questions that do have accessible answers. We’ll pass the mic to Semenuk to answer those.

When did you find time in your hectic schedule to film Inertia?

This was shot in the few weeks leading up to Red Bull Rampage. I wanted to ride some big features leading up to the event, so I guess this location doubled as my practice.

What was the impetus for this project?

The impetus behind creating this video was a few simple reasons: I wanted a high-action DH edit to round off my year, I wanted some creative relief between contests and Rupert and I wanted to take advantage of the fall colours.

And lastly, were there any unique highs and lows that came along with putting Inertia together?

Each shoot contains its own pace/feeling. We just try to accentuate those moments to create a dynamic piece front to back.

Words by Travis Persaud / Red Bull

Featured image by Anthony Smith

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